Once a site is live, we offer ongoing services to promote your site through SEM (Search Engine Marketing) including paid advertising placement, SEO strategies, Google Business Profile, Blogging and even Google Remarketing and Google Local Service Ads.
Pay Per Click (Google Ads)
PPC marketing is a great way to bring guaranteed traffic to your Website. You essentially pay a fee for each person who comes to your site through a specific search term. While PPC will always get you instant results, they may not be the results you were looking for. Every PPC campaign needs to be carefully monitored and adjusted to maximize your return on investment. VisionLine Media charges a very small monthly fee for PPC management, unlike other firms who take a set percentage of your monthly budget. This gives us a vested interested in helping you spend LESS MONEY rather than asking you to inflate your budgets each month.
Remarketing (Google Ads)
Google Remarketing is one of the most cost effective ways to strengthen your brand and keep your message in front of a captive audience. Here is how it works:
(1) Prospective client visits your website
(2) A cookie is placed in their browser
(3) Prospect is followed to other Websites (news, information, weather)
(4) Prospect is continually shown your ad on their device
(5) You are ONLY charged if the prospect returns to your Website
If this sounds like something that would benefit your company, please ask us for details.
Paid Placement Ads (Google Ads)
Does your product or service have a highly specific audience that you are trying to reach? Is there a specific list of Websites that your audience frequents? Google Paid Placement Ads can post an advertisement for your business on a specific Website that is within Google's network. Let's say you are a REALTOR who wants to sell houses in Cherry Hill, New Jersey. We can place your ad on Realtor.com and only show it to people located in Cherry Hill, New Jersey and the surrounding areas. Best of all, you only pay when they click on your ad and visit your Website!
Google Business Profile
Your Google Business Profile (formerly Google My Business) is now a more robust platform for attracting local searches. We will work with you to optimize your Google Business pages for multiple categories and services. This will greatly extend your reach in local searches. We will also help to better define your geographies on Google Business to attract a wider audience, who may be outside the immediate area.