There are many factors that come into play when creating a well-optimized Website. VisionLine builds every Website to fit within the best practice SEO parameters as specified by Google. Every client that is hosted by VisionLine Media gets a free, one-time search engine submission. We create meta tags, key words, and sitemaps that will be submitted to Google through our Webmaster tools portal. This helps your Website to get picked up quickly.
Once a site is live, we offer ongoing services to promote your site through paid advertising placement, SEO strategies, blogging and even Google Remarketing.
Search Engine Optimization involves positioning your site in a way that makes it more accessible to the specific Google searches that you are looking for placement in. The science of SEO involves many factors and can take a long time before you start seeing results. We couple all of our SEO programs with other Web marketing initiatives such as blogging and pay per click campaigns to help you realize top positions faster.
Pay Per Click
PPC marketing is a great way to bring guaranteed traffic to your Website. You essentially pay a fee for each person who comes to your site through a specific search term. While PPC will always get you instant results, they may not be the results you were looking for. Every PPC campaign needs to be carefully monitored and adjusted to maximize your return on investment. VisionLine Media charges a very small monthly fee for PPC management, unlike other firms who take a set percentage of your monthly budget. This gives us a vested interested in helping you spend LESS MONEY rather than asking you to inflate your budgets each month.
Google Remarketing is one of the most cost effective ways to strengthen your brand and keep your message in front of a captive audience. Here is how it works:
(1) Prospective client visits your website
(2) A cookie is placed in their browser
(3) Prospect is followed to other Websites (news, information, weather)
(4) Prospect is continually shown your ad on their device
(5) You are ONLY charged if the prospect returns to your Website
If this sounds like something that would benefit your company, please ask us for details.
We have run a number of very successful internet based contests aimed at capturing leads and increasing social media followers. You would be surprised how much information a prospective client is willing to give up in exchange for a chance to win a small prize. We would be happy to show you some successful contest campaign strategies that would benefit your organization.